Top 5 Photography Apps Performance in Kenya - Q1 2022

During the first quarter of 2022, the top 5 photography apps in Kenya on a unified platform exhibited varied performance trends. Here’s a closer look at their weekly downloads, revenue, and active users, based on data from Sensor Tower.

Picsart: AI Photo Video Editor saw an overall stable trend in weekly active users, starting at about 71K and remaining around 70K by the end of March. Weekly downloads showed a notable increase towards the end of the quarter, peaking at approximately 3.4K. Revenue fluctuated, reaching a high of $457 in the last week of December and $419 in early February.

Lightroom Photo & Video Editor experienced a consistent increase in weekly active users from around 45K at the start of January to approximately 47K by mid-March. Weekly downloads peaked at 3K in early February, while revenue showed some fluctuation, peaking at $239 in the last week of January.

Video Editor & Maker - InShot had a strong performance in terms of downloads, starting at 10K and maintaining around 9.9K by the end of March. Active users saw a gradual increase from 94K to over 100K by mid-March. Revenue varied, reaching a peak of $268 in late February.

FacePlay - AI Filter&Face Swap showed a significant decline in weekly downloads, starting at 5.2K and dropping to 133 by the end of March. Active users also declined from 12.4K to around 1.3K. Revenue followed a downward trend, peaking at $134 in early January and reducing to $45 by the end of March.

FaceApp: Perfect Face Editor saw a peak in downloads in mid-January at 7.2K, with active users reaching their highest at 31.3K during the same period. Revenue trends showed fluctuations, peaking at $310 in the first week of January and then stabilizing around $122 towards the end of March.

For more detailed insights and data, visit Sensor Tower.